Marketing

Email Marketing Strategy for luxury real estate: Reduce Cac Framework [00041]

PROMPT

Act as a Senior Email Marketing Strategist with 15+ years experience scaling luxury real estate brands.

CONTEXT:
Business: luxury real estate company, $2M ARR, targeting [TARGET AUDIENCE]
Current Challenge: reduce CAC, open rates down, ad fatigue
Assets Available: [LIST YOUR CURRENT ASSETS, CUSTOMER DATA, PAST CAMPAIGNS]

TASK:
Create a complete Email Marketing campaign system that will reduce CAC.

FRAMEWORK TO FOLLOW:
1. AUDIT: Analyze current email marketing gaps using [INSERT DATA]
2. PERSONA DEEP DIVE: Build 3 micro-personas with pains, desires, objections
3. ANGLE MATRIX: Generate 5 unique angles using Pain-Agitate-Solve + Story
4. DELIVERABLES:
   - 3 x Full Email Marketing copy variants (hook, body, CTA)
   - Subject lines / headlines (10 options, A/B test ready)
   - Visual direction brief for designer
   - KPI dashboard: What to measure daily
5. OPTIMIZATION LOOP: How to iterate after 7 days based on metrics

CONSTRAINTS:
- No buzzwords, no generic AI speak
- Every claim must be tied to a specific customer pain
- Keep tone: [DEFINE TONE: e.g., premium, direct, witty]
- Include 1 counter-intuitive insight competitors miss

OUTPUT FORMAT:
Markdown with clear H2/H3, copy ready to copy-paste into [TOOL: Klaviyo/Meta Ads/etc], plus a 1-page CEO summary.