Scripts 6-Week Product Launch Strategy for AI Video SaaS

# Scripts 6-Week Product Launch Strategy for AI Video SaaS **Category:** Writing → Scripts | **Audience:** Professionals or practitioners using AI for scripts tasks. | **Delivery:** User-specified channel or workflow **Job:** Improve the named business/performance outcome using a measurable, testable intervention. ## SOURCE INPUT Use this source brief as the authoritative task/scenario. Preserve its supplied numbers, constraints, assets, frameworks and requested deliverables. Separate facts from assumptions; never invent missing evidence. > Treat this as the authoritative source brief. Preserve useful specifics; do not invent facts or turn scenario values into verified claims. > > > Act as Senior Scripts Strategist for Writing (experienced, scaled AI Video SaaS to 8-figures, experienced technology/product background, generated substantial commercial experience with this system). CONTEXT: Business: AI Video SaaS - $5M ARR, team 33, targeting SMB owners, stage Series A Current: CAC $165, LTV $484, churn 15%, traffic 9225/mo, conversion 2.9% Assets: 5k email list 30 testimonials Goal: ship v2 in 6 weeks in 90 days Constraint: Budget $3k/mo, solo founder Tone: scientific McKinsey FRAMEWORK: RICE + structured 4-step. TASK: Complete Scripts system for Writing / AI Video SaaS. - common failure modes about scripts for AI Video SaaS - 5 Whys root cause for ship v2 in 6 weeks - Hidden cost of failure - Contrarian insight advanced practitioner insight ## Writing approach variants > Variant A — DIRECT / INFORMATIONAL: Optimize for clarity, structure and fast comprehension. > Variant B — NARRATIVE / EMOTIONAL: Optimize for story, tension, voice and reader engagement. > Variant C — PERSUASIVE / ACTION: Optimize for argument, proof, objection handling and a defined reader action. > Specify audience, purpose, structure, tone, evidence and desired reader response for each. ## METHOD **Workflow:** Purpose → audience → message → structure → evidence/voice → draft → edit → quality check **Execution** - Diagnose the actual task before prescribing when diagnosis changes the answer. - Make the key strategic/technical/creative decision explicit. - Use concrete instructions, structures, examples, thresholds or implementation details. - Distinguish supplied facts, assumptions and validation needs. - Do not invent capabilities, results, claims or evidence. **Model / delivery** Target model(s): ChatGPT-4o, Claude 3.5, Gemini 1.5. Keep the core solution portable; adapt only relevant model behavior. Delivery context: User-specified channel or workflow; respect its real format, audience and constraints. **Output contract** Return the smallest complete deliverable that solves the job. Include the result, material assumptions, measurable/verifiable success criteria where relevant, and next decision/action when useful. **QA** - purpose and reader are clear - structure serves the message - tone is controlled - unsupported claims are avoided - final draft is usable Also check for contradictions, generic recommendations, unusable outputs and constraint violations. ## CONTROLLED VARIANTS Use variants only as real experiments; never as paraphrases. **A — Clarity:** optimize comprehension. Preserve core identity/facts. Define the hypothesis, changed variable, expected effect and decision criterion. **B — Persuasion:** optimize belief/action. Preserve core identity/facts. Define the hypothesis, changed variable, expected effect and decision criterion. **C — Voice:** optimize distinctive voice while preserving meaning. Preserve core identity/facts. Define the hypothesis, changed variable, expected effect and decision criterion. ## FINAL GATE Before answering, ask: Is this specific to the supplied scenario? Is every important instruction actionable? Are assumptions labeled? Is the output genuinely usable? Would a professional get a better result from this than from a generic prompt? If not, revise the weakest part before delivering.